DOGTV is based on more th‍‍‍an 60 different studies from universities around the world.

Focus group: some footage from DOGTV’s scientific research

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“Classical music resulted in dogs spending significantly more of their time quiet than did other types of auditory stimulation”

“The Influence of auditory stimulation on the behaviour of dogs housed in a rescue shelter”, DL Wells, Queen’s University,Belfast

“Colour perception and the use of video playback experiments in animal behaviour”, Leo Fleisman, William McClintock, University Of California, 1997

“Video playback may represent an effective means for studying motion or shape”

“Video sequence can be a useful tool in the study of how visual stimuli affect many aspects of animal behaviour”

(“Can video images imitate real stimuli in animal   behavior experiments?”, Richard B. D’eath, 1997,   University of Oxford, UK

“Stimulation of features of the environment presented before 8 weeks might reduce subsequent fear and anxiety”

“Exposure to video images between 3 and 5 weeks of age decreases neophobia in domestic dogs”, Jolanda Pluijmakers,David Appleby, Department of Clinical Veterinary Sciences, University of Bristol, UK

“The Behaviour of kennelled dogs is influenced by visual stimulation in the form of television programmes”

“The Influence of visual stimulation on the behaviour   of dogs housed in a rescue shelter”, L Graham, DL   Wells, 2005, Queen’s University, Belfast, UK

“Owners could command their dogs to   obey simple tasks via the video projector, and the dogs’ overall   performance was only slightly poorer in this condition than in the real situation”

“Successful application of video projected human images for signaling to dogs”, Peter Pongracz, 2003, University of Budapest

Scientifically Designed Content

DOGTV is based on studies conducted at more than sixty different universities from across the globe.

The studies which lead to the development of DOGTV include:

  • Showing how visual stimuli can impact a dog’s behavior

  • Studies showing ways in which exposure to sounds which frighten dogs can help them become acclimated to the sounds and reduce their anxiety

  • studies that indicated that more dogs are positively impacted by listening to classical music than by other auditory stimulation.

These studies and more helped our researchers develop the programming best-suited for our dogs and yours.